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Marketing Notes

Elements of Marketing

Meaning of Marketing Marketing is life, this connotes that everything man does on earth revolves around marketing. When a man’s […]

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Marketing Notes

Merchandising in marketing

Merchandising Merchandising is the promotion of goods and/or services that are available for retail sale. Merchandising includes the determination of […]

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Marketing Notes

Distribution in Marketing

A distribution channel can be described “as an organized system of marketing institutions and their interrelationships that promote the physical […]

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Marketing Notes

Marketing Mix (4ps)

The term marketing mix is a popular phenomenon in the principle of marketing management and it refers to the combination […]

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Marketing Notes

Purchase, Supply, and Merchandizing of goods and services

 In every well established business organisation, there is purchasing and supply unit or department, other address it as procurement unit […]

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Marketing Notes

Planning for a Personal Marketing Outlet

Planning can either be strategic or tactical. Strategic planning is the process of determining an organisation’s primary objectives and then […]

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Marketing Notes

SS3 1st Term Marketing scheme of work

SS3 Marketing First term Lesson Notes WEEK 1 Planning for a Personal Marketing Outlet WEEK 2 Planning for a Personal […]

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Book keeping Notes

Sources Of Capital

Meaning A.      THE ACCOUNTANT POINT OF VIEW           Accountants define capital as the original fund or money with which a […]

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Book keeping Notes

Sole Trader, Sole Proprietorship, Public and Private Limited Liability company

A.      THE SOLE TRADER The sole trader or the sole proprietor is a person who owns and runs a business […]

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Book keeping Notes

Business Organisation

Business: The term “business” describes the activities of individuals, institutions organizations to promote and distribute goods and services satisfying human […]